Privacy policy
Our commitment to privacy
Your privacy is important to us. This policy explains what we use your information for and the legal grounds we have to use it.
Along with our business, information technology and service delivery systems, this website is designed to comply with the following national and international legislation with regards to data protection and user privacy:
UK Data Protection Act 1988 (DPA)
EU General Data Protection Regulation 2018 (GDPR)
What does this privacy policy apply to?
This privacy policy applies to all the information that we hold about you, however we obtain it. We collect information at different points in our relationship with you, for example when you contact us via the website to request more information about our products, through to when you become a customer.
What information about me is collected on this website?
We collect two types of information: personally identifiable information and non-personally identifiable information.
Personally identifiable information
Personally identifiable information is information that identifies you or can be used to identify or contact you. Such personally identifiable information may include your name, company address, your email address and your telephone number.
You do not have to provide us with any personally identifiable information in order to use this website. We only collect personally identifiable information from you if you voluntarily submit such information to us (i.e. when downloading materials from the website, registering for an event, signing up for our email newsletter or requesting further information from us via email or via a request form on our website).
Non-personally identifiable information
Non-personally identifiable information includes user IP addresses, browser types, domain names, and other anonymous statistical data involving the use of this website. We use this information to help us understand how people are using this website and to improve and market the website.
| Things you do | What information is collected | What is it used for | Our legal grounds for collecting it |
| Browse the website | Information about your computer, such as which browser you are using, your network location, the type of connection you are using (e.g. broadband, ADSL etc) and your IP address. This is done through cookies and is transmitted to our analytics providers as detailed below. | Improving content and functionality on our website. | Legitimate interests of Smart Vision Europe to improve and promote its services. The level of information gathered is not intrusive as it is only used to determine if the website works well and to enable Smart Vision Europe to improve its services. |
| Sign up to receive our email newsletter | We will collect your email address. | Sending marketing communications to you. | Consent.You have the right to withdraw your consent at any time. Where consent is the only legal basis for processing, we will cease to process data after consent is withdrawn. |
| Download a white paper, research report or other free materials | We will collect your email address, your full name and your company name.At the point at which we do this you will have the opportunity to opt out of receiving marketing communications from us. | We will use your details to send you the information you have requested.Unless you have opted out we will also use your email address to send you marketing communications. | Legitimate interests of Smart Vision Europe to inform customers and potential customers about developments to our products and services. |
| Fill in a contact form on the website and request that we contact you. | We will collect your email address, your full name, your company name, your email address and your telephone number. | We will use your details to contact you with the information you have requested.Unless you have opted out, we may also use your email address to send you marketing communications. | Legitimate interests of Smart Vision Europe to inform customers and potential customers about developments to our products and services. |
| Send us an email | We will collect your email address and other information contained in the email such as your name, your company and the details of your request. | We will use your details to contact you with the information you have requested.Unless you have opted out, we may also use your email address to send you marketing communications. | Legitimate interests of Smart Vision Europe to inform customers and potential customers about developments to our products and services. |
| Registering for an event such as a webinar | We will collect your email address, your full name, your company name, your email address and your telephone number. | We will use your details to send you details of the webinar for which you have registered.Unless you have opted out, we may also use your email address to send you marketing communications. | Legitimate interests of Smart Vision Europe to inform customers and potential customers about developments to our products and services. |
| Buy a product or service from us | We will collect your email address, your full name, your company name, your email address and your telephone number. | We will use your details to send you information about the product you have purchased.Unless you have opted out, we may also use your email address to send you marketing communications. | Fulfilment of our contract with you.Legitimate interests of Smart Vision Europe to inform customers and potential customers about developments to our products and services. |
With whom do we share your data?
Google Analytics
Smart Vision Europe uses Google Analytics to collect and analyse anonymous statistics about usage of our website. When browsing our website, Google Analytics will assign a random ID to your browser that is stored in a cookie. Unless deleted, this cookie persists for a period of up to two years since your last interaction with the Smart Vision Europe website. We collect and use this ID to anonymously differentiate between individuals who use the Smart Vision Europe website. This enables us to carry out analysis to further improve our online experience for customers.
To opt out of being tracked by Google Analytics across all websites, visit: http://tools.google.com/dlpage/gaoptout.
Hotjar web analytics
This site uses Hotjar web analytics. Hotjar may record mouse clicks, mouse movements, scrolling activity as well as text you type in this website. This site does not use Hotjar to collect any personally identifiable information entered on the website. Hotjar does not track your browsing habits across websites which do not use Hotjar services. For more information, see the Hotjar privacy policy at https://www.hotjar.com/privacy
We use the information collected by Hotjar to analyse how users interact with our website in order to improve our online service. You can choose to disable Hotjar tracking at https://www.hotjar.com/opt-out.
Google remarketing cookies
We may also use cookies to assist us in tailoring how we advertise our services to you when you visit certain third party websites. This is known as ‘retargeting’, ‘remarketing’ or ‘behavioural advertising’. When you visit certain pages on this website, a cookie will be downloaded onto your computer which will enable us to tailor advertisements that would appear on certain third party websites having an agreement with behavioural advertising providers to display such advertisements. If you do not wish to allow us to use cookies in this way, you can visit www.google.co.uk/privacy/ads to opt out.
LogMeIn
We run our webinars using a service called Gotowebinar provided by a company called LogMeIn. At the point at which you book a place on a webinar you will be transferred to the Gotowebinar website and enter your details there to reserve your place. LogMeIn only uses this data for the purposes of administering the webinar. LogMeIn is fully compliant with GDPR. There are details of its GDPR policies on its website https://www.logmeininc.com/logmein-and-gdpr.
Salesforce
We store your details in a cloud-based database supplied by Salesforce. Salesforce is fully compliant with GDPR. There are details of its GDPR policies on its website https://www.salesforce.com/uk/campaign/gdpr/.
Log Files
We also collect non-personally identifiable information through our internet log files, which record data such as user IP addresses, browser types, domain names, and other anonymous statistical data involving the use of this website. This information may be used to analyse trends, to administer the website and to monitor the site’s use.
Who operates this website and where are your servers located?
Smart Vision Europe Ltd operates this website and it is hosted within the UK.
The way we use information
We use the information you provide about yourself when registering for an event, registering to download materials, requesting information from us or signing up for our email newsletter to fulfil your request. We may use it to send you service-related emails related to your account as well as marketing emails in which we may provide you with information about our products or services which may be of interest to you, in line with our legitimate interests. Every marketing email we send you will include an unsubscribe link which you can use to opt out of receiving them at any time, or you can email us at info@sv-europe.com and request to be removed from the marketing list.
We never use or share the personally identifiable information provided to us online in ways unrelated to the ones described above without also providing you an opportunity to opt-out or otherwise prohibit such unrelated uses.
Data breaches
We will report any unlawful data breach of this website’s database or the database(s) of any of our third-party data processors to any and all relevant persons and authorities within 72 hours of the breach if it is apparent that personal data stored in an identifiable manner has been stolen.
Our commitment to data security
To prevent unauthorised access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online.
Our commitment to children’s privacy
Protecting the privacy of the very young is especially important. For that reason, we never collect or maintain information at our website from those we actually know are under 13, and no part of our website is structured to attract anyone under 13.
Changes to our privacy policy
This privacy policy may change from time to time in line with legislation or industry developments. We will not explicitly inform our clients or website users of these changes. Instead, we recommend that you check this page occasionally for any policy changes.
Your rights
You have certain rights in relation to the information that we hold about you. The most important of these rights are set out as follows:
- You may request (in writing to info@sv-europe.com or to our registered office address below) details of the personal information that we hold on you and the purposes for which it is held. Your request will be met within one month and we will usually provide such details to you by way of an email where you have contacted us by email or otherwise by a photocopy or computer printout. Provision of such information may be subject to an administration charge (as permitted by the relevant legislation). Please put “Subject Access Request” in the subject to help us get your request to the right person.
- You may request at any that we stop using information about you for the purpose of informing you about our services, either by sending us an email to info@sv-europe.com or by clicking on the unsubscribe link in any marketing-related email that we send you.
Data controller
The data controller of this website is Smart Vision Europe Ltd.
Our Data Protection Officer is Berni Simmons.
Our registered offices are at Burlingham House, Norwich, Norfolk. NR15 1TP.
ICO registration number ZA465152
How to contact us
Should you have other questions or concerns about these privacy policies, please call us on 020 7786 3568 or send us an email at info@sv-europe.com.
