Events Search and Views Navigation
November 2015
Data-driven segmentation
You are invited to join us for this free educational event in which you’ll learn how data-driven segmentation allows successful organisations to uncover valuable insight from the transactional and descriptive data they already have. You’ll see practical examples of how techniques like cluster analysis can help you to find subtle groupings and relationships in your data which other analysis methods might miss. We will demonstrate how to conduct a cluster analysis, evaluate the analysis results and create a segmentation model…
Find out more »Effective deployment and use of predictive models
This webinar will focus on how businesses and organisations that are already using some degree of advanced analysis and modelling can ensure that the insight and prediction derived from those efforts can actually be used to support effective decision-making in their day to day business operations. In many respects the actual development of a predictive model is not the most challenging element of predictive analytics. The deployment of developed models can be a far more demanding challenge. Add to that the…
Find out more »Analytics for surveys and customer feedback
Just one hour to make sure you’re getting the most out of your survey data If you’re working with attitudinal or feedback data then this one hour webinar is for you. Whether you are running surveys or just gauging regular feedback from customer or employees then you’ll certainly be doing some kind of analysis of your findings. But what if there’s more that your data could be telling you? What if you could be generating deeper insights from the data…
Find out more »December 2015
Applying predictive analytics in the real world
There's a lot of talk about predictive analytics and big data at the moment but in amongst the hype how can you learn what it really means for you? Join this half day briefing session with like-minded individuals to gain a solid grounding and education on the terminology of advanced analytics, what’s possible and what to consider as you think about how predictive analytics could be benefiting your organisation. Business intelligence helps organisations learn about the past but predictive analytics delivers something beyond…
Find out more »Step beyond spreadsheets with IBM SPSS Statistics
You are invited to join us for this free educational event in which you’ll learn about IBM SPSS Statistics – one of the most highly-regarded analytical software platforms. There’s a lot of talk about big data and predictive analytics at the moment, and IBM SPSS Statistics is at the forefront of this current wave of interest as one of the most powerful yet accessible analytics tools available. If you’ve been thinking about how your organisation could benefit from predictive analytic…
Find out more »January 2016
Getting started with SPSS Statistics
You are invited to join us for this free educational event in which you’ll learn about IBM SPSS Statistics – one of the most highly-regarded analytical software platforms. There’s a lot of talk about big data and predictive analytics at the moment, and IBM SPSS Statistics is at the forefront of this current wave of interest as one of the most powerful yet accessible analytics tools available. If you’ve been thinking about how your organisation could benefit from predictive analytic…
Find out more »Getting started with regression techniques in SPSS
Register now for this free webinar You are invited to join us for this free educational event focusing on the application and value of regression techniques in the IBM SPSS Statistics products. The session will give you a straightforward overview of how simple regression techniques can help your business and how to get started with regression analysis in SPSS. In just 30 minutes you will learn how easy it is to perform simple but powerful regression analysis using IBM SPSS…
Find out more »February 2016
Running a successful data mining project – an introduction to the CRISP DM methodology
When you’re starting out in data mining or predictive analytics it’s all to easy just to jump straight in and hope for the best, but projects approached in this way commonly fail. To maximize your chances of success, you need to apply a structured project management methodology to your data mining plan. The most commonly used such methodology is CRISP DM (cross industry process for data mining). The CRISP DM approach is widely used, robust and well-proven as well as…
Find out more »Predictive analytics for marketers
Future-proof your marketing skills & learn how predictive analytics can help your organisation A half-day briefing session designed for marketing professionals new to predictive analytics Predictive analytics and big data are changing marketing. As a marketer, you have more and more data to play with, but do you have the analytics skills to really make the most of it? Marketing directors regularly tell us that they struggle to find creative marketers who also understand analytics. This skills gap is growing.…
Find out more »March 2016
Applying predictive analytics in the real world
There's a lot of talk about predictive analytics and big data at the moment but in amongst the hype how can you learn what it really means for you? Join this half day briefing session with like-minded individuals to gain a solid grounding and education on the terminology of advanced analytics, what’s possible and what to consider as you think about how predictive analytics could be benefiting your organisation. Business intelligence helps organisations learn about the past but predictive analytics delivers something beyond…
Find out more »